Introducing Matt Brown, Senior Designer
We are delighted to announce the arrival of our newest NWC Design team member, Matt, as Senior Designer.
Feeling good about healthcare communication design: How information design can make a difference
Given our enthusiasm for creating effective information design based on an understanding of how our brains work, it’ll come as no surprise to learn that the intricate and varied world of healthcare communication design is entirely suited to what we do and how we do it. A “one size fits all” design process is not […]
How to create a ‘good’ infographic (+FREE template)
Following a conversation with a client about why we felt we had to rewrite and restructure the content that they’d sent us for an infographic design, we thought we’d share our knowledge about what makes a good, and therefore effective, infographic structure. We’ve also put together a handy FREE INFOGRAPHIC TEMPLATE to help you plan […]
5 reasons why infographic designs are perfect for internal communications
We work with many large businesses and organisations who use infographics to communicate reports and research in a way that makes complex matters easier to understand. As a result, their audiences, including clients and key stakeholders, are more engaged and interested their activities. As our relationships with clients develop, we understand more about their cultures […]
The science of infographic design
We love the challenge of using our knowledge of how the brain works and the design principles that stimulate it to solve the problem of presenting complex information so that it becomes more easily digestible and more memorable. The process of unravelling reams of data and creating a visual narrative that tells the story uncovered […]
An Interview with Peter Lippitt
Last week I had the pleasure of interviewing fellow designer Peter Lippitt of Peter Scarks Design about his journey into infographic design, how he creates his work and what advice he would give to clients looking for an infographic designer. Here’s what he had to say: Can you tell me a bit about your career/education […]
Top 3 scientific rules for effective information design
I never understood why I like things to be neat, tidy and – most importantly – to work. As a perfectionist I’m always looking for ways to improve my designs – make them clearer, have more focus, get a stronger message across. It was only when I looked deeper into the theory of information and […]