5 reasons for using a content design agency
One question businesses and organisations will ask themselves when planning a content design project is whether using the services of an external content design agency is a good idea. Well, there’s a lot to think about. On one hand, a competent in-house editorial team may already be in place and able to do the work, […]
A beginner’s guide to microcontent
We love microcontent. A lot. It’s simple, easy to do and effective. In this article we introduce you to microcontent, the various formats in which it comes, why you should use it and how you can get started. What is microcontent? Microcontent is a collection of small graphics, snippets or videos that are generated from […]
Visual content: 10 ways
From news articles and blogs, to tweets and eBooks – these days, we’re reading (or at least skimming) so much more visual content than we’ve ever done before. In 2019, the average person worldwide consumed 8 hours of media every day. This is up from 7 hours in 2011. And as people consume more, the […]
Feeling good about healthcare communication design: How information design can make a difference
Given our enthusiasm for creating effective information design based on an understanding of how our brains work, it’ll come as no surprise to learn that the intricate and varied world of healthcare communication design is entirely suited to what we do and how we do it. A “one size fits all” design process is not […]
How to create a professional report design in Word
The ability to produce a professional report design is not a dark art. By adopting some simple guidelines, you can create documents that your audience will be able to read and understand more easily. The report designs we create for our clients are based on the science of how our brain and eyes work when […]
Presentation design: 5 ways to break the mould
Presentation design is all about emotion. A business presentation is a powerful opportunity to engage an audience and inspire it to take action. But so often we see lacklustre default designs that fail to seize that opportunity, leaving audiences disengaged and contents under-sold. By planning and using imagination, you can break the mould and create […]